Learn What Makes Us Special

About Ugly Swan



We are mums who all have daughter’s that had sensory issues when it came to brushing their hair. We had purchased every brush on the market and nothing seemed to stop the tears and the trauma that came along with the daily battle of brushing. After speaking to other parents we soon realised that this was a daily struggle for many families. This is where the idea of Ugly Swan Scream-Free Brushes derived from.

We gave up our full-time careers and made it our mission to design a range of Scream-Free Brushes that would actually follow through on their promise and help families Win The War On Hair!

Ugly Swan Scream-Free Brushes gently detangle hair on even the most sensitive scalps. Uniquely designed for Ugly Swan with natural boar bristles that ease your natural scalp oils down to condition your hair while soft, large-dipped nylon pins detangle without scratching or pulling on the scalp.

They condition your hair with your own natural oils, your hair stays cleaner longer and allows you to wash it less regularly, which is perfect for anyone with a sensitivity to washing or drying their hair.

We launched our first range of Scream-Free Hair Brushes in July 2017. Following our huge success with our Scream-Free Range of hairbrushes, we designed the perfect companion product in our Unicorn Hair Towels.

With our bespoke Cygnet-Soft Technology, Unicorn Hair Towels are ultra-soft to touch, yet absorb seven times their weight in water and dry hair up to five times faster than cotton. Hair is touch-dry in ten minutes without the need for any rubbing. This means you can cut blow-drying time in half, with no friction damage and less frizz.

We are promoted and endorsed by the Adelady Magazine, South Aussie with Cosi from Channel 9, Chloe Morello, Kids in Adelaide and have over 1000 five star reviews. We have loved being able to help thousands of families enjoy peaceful brushing and make their morning and night hair routines a happy and bonding experience.

We would like to thank our customers for helping us spread the word to other families that our products work, so they too can Win The War On Hair. We have loved hearing and reading your success stories about how our products have changed your life. We feel privileged to have made a difference to you and your family.

Love Marissa McLoughin and Annette Short